Head of Marketing – Engineering & Infrastructure – Chicago, IL

Role Overview for Head of Marketing – Engineering & Infrastructure – Chicago, IL

JRG Partners is proud to partner with a leading, multi-disciplinary engineering and infrastructure firm in their search for a visionary and strategic Head of Marketing. Based in the vibrant heart of Chicago, IL, this executive leadership role offers a unique opportunity to shape the brand narrative, drive market penetration, and fuel the growth of a company responsible for designing and building the critical infrastructure that powers our communities. Our client is an industry titan, renowned for its innovative solutions, technical excellence, and unwavering commitment to sustainable development in sectors such as transportation, water, energy, and environmental services. This is not just a marketing job; it is a chance to be at the forefront of an industry that is shaping the future of our urban landscapes and natural environments.

As the Head of Marketing, you will be the chief architect of the firm’s marketing strategy and the champion of its brand. You will lead a talented team of marketing professionals, fostering a culture of creativity, data-driven decision-making, and high performance. Your mission will be to translate complex engineering concepts and project successes into compelling stories that resonate with a diverse C-suite audience, including government agencies, municipalities, and private sector developers. You will be a key member of the executive leadership team, collaborating closely with the CEO, business development leaders, and technical principals to align marketing initiatives with overarching business objectives. We are seeking a dynamic leader who can balance high-level strategic thinking with a hands-on approach to execution, someone who is passionate about building a world-class marketing function within a technically-driven organization. Your influence will be felt across every facet of the business, from enhancing brand equity and generating qualified leads to supporting major project pursuits and positioning the firm as an undisputed thought leader in the engineering and infrastructure space.

Key Responsibilities of Head of Marketing – Engineering & Infrastructure – Chicago, IL

The Head of Marketing will have a broad and impactful scope of responsibilities, overseeing all aspects of the firm’s marketing and communications efforts. Success in this role requires a blend of strategic leadership, creative vision, and analytical rigor.

Marketing Strategy & Leadership

Develop, articulate, and execute a comprehensive, multi-channel marketing strategy that supports the firm’s ambitious growth targets. You will lead the annual marketing planning and budgeting process, ensuring resources are allocated effectively to maximize ROI. A critical part of your role will be to lead, mentor, and develop a high-performing marketing team, cultivating their skills and fostering a collaborative and innovative environment. You will serve as a strategic advisor to the executive team, providing insights on market trends, competitive intelligence, and brand performance.

Brand Management & Corporate Communications

Act as the primary steward of the corporate brand, enhancing its positioning, visibility, and reputation in the marketplace. You will oversee all corporate communications, including public relations, media outreach, and crisis communications, ensuring a consistent and powerful brand message across all internal and external touchpoints. This includes managing the firm’s visual identity, messaging architecture, and overall brand narrative to differentiate it from competitors.

Demand & Lead Generation

Design and implement sophisticated B2B demand generation programs that build a robust sales pipeline. This involves orchestrating integrated campaigns across digital and traditional channels, including account-based marketing (ABM), search engine optimization (SEO), paid advertising (SEM/PPC), email marketing, and industry events. You will oversee the creation of compelling, high-value content, including white papers, case studies, research reports, and webinars, to attract and engage target prospects. Your expertise in developing impactful thought leadership content that resonates with technical audiences will be paramount.

Digital Marketing & Analytics

Command the firm’s entire digital ecosystem, including the corporate website, social media channels, and marketing automation platforms. You will leverage data analytics and marketing metrics to track campaign performance, measure ROI, and derive actionable insights for continuous optimization. A data-first mindset is essential to refining strategies and demonstrating the marketing department’s tangible contribution to the bottom line.

Sales Enablement & Proposal Support

Foster a strong partnership with the business development and sales teams to ensure seamless alignment between marketing and sales efforts. You will be responsible for creating and maintaining a library of high-impact sales collateral, including presentations, brochures, and qualification packages. Furthermore, you will play a strategic role in the proposal (RFP/RFQ) process, guiding the team on messaging, differentiation strategies, and presentation coaching to improve win rates on key pursuits.

Market Intelligence

Champion the firm’s understanding of the competitive landscape and market dynamics. You will direct market research initiatives to identify emerging trends, client needs, and new growth opportunities. This intelligence will be crucial in shaping marketing strategies, informing service line development, and maintaining a competitive edge.

Requirements for the Head of Marketing – Engineering & Infrastructure – Chicago,IL

The ideal candidate is a seasoned and strategic marketing leader with a proven track record of success within the professional services or B2B technical sectors. We are looking for an individual who combines strategic acumen with a passion for execution and team leadership.

Experience

A minimum of 12-15 years of progressive marketing experience, with at least 7 years in a senior leadership capacity managing a team and budget. Direct experience within the A/E/C (Architecture, Engineering, Construction), infrastructure, or a related technical professional services industry is strongly required. You must understand the nuances of marketing complex, high-value services to sophisticated B2B and government clients.

Education

A Bachelor’s degree in Marketing, Communications, Business Administration, or a related field is required. An MBA or other advanced degree is highly preferred.

Strategic Leadership

Demonstrated ability to develop and execute successful, data-driven marketing strategies that align with corporate objectives and deliver measurable results. Proven experience in leading, mentoring, and inspiring a marketing team to achieve excellence.

Technical & Digital Proficiency

Deep expertise across the full marketing stack, including marketing automation (e.g., HubSpot, Marketo), CRM (e.g., Salesforce, Deltek Vision), SEO/SEM, content management systems, and analytics platforms (e.g., Google Analytics).

Communication Skills

Exceptional written, verbal, and presentation skills. The ability to distill complex technical information into clear, compelling messaging for diverse audiences is essential. You must be a confident and credible communicator who can effectively engage with executive leadership, clients, and industry partners.

Business Acumen

Strong analytical skills and a solid understanding of financial metrics, including budget management and ROI analysis. You should be comfortable in a data-driven environment and adept at using insights to inform strategy and decision-making.

Collaborative Spirit

A proven track record of working effectively across departments, particularly with business development, sales, and technical teams. You must be a team player with a low ego and a high degree of emotional intelligence, capable of building consensus and driving initiatives forward in a matrixed organization.

Benefits & Perks Offered

Our client believes in investing in their people and offers a comprehensive and competitive benefits package designed to support the well-being and professional growth of their leadership team. This includes:

A highly competitive base salary and a significant performance-based executive bonus plan.

Comprehensive health, dental, and vision insurance for you and your dependents.

A robust 401(k) retirement savings plan with a generous company match.

Substantial paid time off (PTO), including vacation, sick leave, and company holidays.

Commitment to professional development with an annual budget for conferences, training, and certifications.

Access to executive coaching and leadership development programs.

A flexible, hybrid work environment that respects work-life balance.

Company-sponsored wellness programs, including gym memberships and mental health resources.

The opportunity to make a tangible impact on a growing and respected industry leader.

How to Apply

If you are a visionary marketing leader ready to take on a new challenge and make a significant impact in the engineering and infrastructure industry, we encourage you to apply. This is a retained search being conducted exclusively by JRG Partners. To be considered for this exceptional opportunity, please submit your resume and a cover letter outlining your qualifications and your vision for this role. JRG Partners are leading engineering recruitment specialists , and we are excited to connect with top-tier talent for this pivotal position. We are committed to building a diverse and inclusive team and strongly encourage candidates from all backgrounds to apply.

Our client is an Equal Opportunity Employer (EOE). All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.