Sr. Director, Commercialization & Go-to-Market

At Zelis, we Get Stuff Done. So, let’s get to it!

A Little About Us

Zelis is modernizing the healthcare financial experience across payers, providers, and healthcare consumers. We serve more than 750 payers, including the top five national health plans, regional health plans, TPAs and millions of healthcare providers and consumers across our platform of solutions. Zelis sees across the system to identify, optimize, and solve problems holistically with technology built by healthcare experts – driving real, measurable results for clients.

At Zelis, AI is woven into the fabric of how we work. Every associate is expected - and empowered - to partner with AI to challenge the status quo, accelerate innovation, and amplify their impact. This is a place for builders with a growth mindset who act with agility, embrace change, and use modern technology to shape smarter solutions, exceptional experiences, and the future of our industry for our clients, customers, and our culture.

A Little About You

You bring a unique blend of personality and professional expertise to your work, inspiring others with your passion and dedication. Your career is a testament to your diverse experiences, community involvement, and the valuable lessons you've learned along the way. You are more than just your resume; you are a reflection of your achievements, the knowledge you've gained, and the personal interests that shape who you are.

Position Overview As part of the Price Optimization division, this role is responsible for designing, building, and leading the commercialization capability for Pricing Solutions. Reporting to the VP, Strategic Solutions, this role establishes the operating model, governance, launch methodology, organizational readiness, and performance framework that enable strategic products, pricing models, and integrated solutions to be successfully commercialized and translated into measurable business results.

This leader serves as the enterprise commercialization authority, ensuring the organization is prepared to launch, sell, implement, adopt, and realize value from strategic initiatives while creating scalable commercialization capabilities that can be leveraged across the broader enterprise.

What You’ll Do:

Commercialization Strategy & Operating Model

Establishes the commercialization capability for Pricing Solutions.

Creates the governance and operating model that becomes the standard for future product and solution launches.

Accelerates revenue realization by improving launch quality, organizational readiness, and adoption.

Provides executive leadership with commercialization insights that inform strategic investment decisions.

Builds a scalable commercialization framework that can be leveraged across the broader organization.

Design, build, and continuously evolve the commercialization capability for Pricing Solutions.

Establish the commercialization operating model, including governance, decision rights, stage gates, operating rhythms, and accountability frameworks.

Define the commercialization methodology used to bring new products, capabilities, pricing models, and strategic initiatives to market.

Develop enterprise commercialization standards, playbooks, templates, readiness criteria, and launch frameworks.

Establish executive governance and approval processes for commercialization initiatives.

Continuously evaluate and mature the commercialization operating model based on business strategy and organizational needs.

Commercialization Portfolio Leadership

Establish commercialization priorities across strategic initiatives and valuate commercialization complexity, organizational readiness, business value, and risk.

Sequence launches to optimize organizational capacity and minimize launch fatigue.

Balance competing commercialization priorities while aligning to enterprise objectives.

Identify commercialization dependencies and ensure initiatives remain coordinated.

Recommend commercialization investments based on strategic and financial impact.

Develop and maintain a multi-year commercialization roadmap aligned to strategic product, pricing, and market priorities.

Launch Governance & Execution

Own the governance and execution framework that drives successful commercialization.

Develop and lead commercialization governance for all strategic launches.

Establish launch stage gates and readiness milestones.

Determine launch readiness and provide Go/No-Go recommendations.

Identify commercialization risks and implement mitigation strategies.

Ensure launches meet established commercialization standards before market release.

Organizational Readiness

Establish and oversee enterprise readiness for commercialization.

Develop commercialization readiness assessments.

Define launch readiness criteria across commercial, operational, financial, technical, and implementation domains.

Ensure organizational capabilities are prepared to support new products and strategic initiatives.

Create repeatable readiness processes that improve launch quality and reduce execution risk.

Monitor organizational readiness throughout the commercialization lifecycle.

Commercial Performance & Revenue Realization

Own commercialization performance from launch through business value realization.

Define commercialization success metrics and executive scorecards.

Measure commercialization effectiveness across all launches and monitor revenue realization against approved business cases.

Evaluate adoption trends, utilization, and commercialization performance.

Identify commercialization gaps impacting growth and profitability.

Recommend corrective actions to improve commercialization outcomes.

Present commercialization performance and recommendations to executive leadership.

Strategic Business Leadership

Provide strategic leadership that strengthens commercialization as a core business capability.

Influence strategic investment decisions through commercialization planning.

Evaluate commercialization implications of strategic business initiatives.

Lead executive discussions related to commercialization priorities and business readiness.

Drive enterprise alignment around commercialization objectives.

Serve as the organization's subject matter expert on commercialization strategy and execution.

Evaluate commercialization viability during strategic planning and business case development.

Recommend commercialization approaches that maximize adoption, scalability, and revenue realization.

Advise executive leadership on commercialization risks associated with strategic investments.

Translate enterprise strategy into executable commercialization roadmaps.

Continuous Improvement & Capability Development

Create a scalable commercialization capability that continuously improves over time.

Establish commercialization best practices and governance standards.

Lead post-launch reviews and institutionalize lessons learned.

Continuously improve commercialization methodologies, frameworks, and processes.

Identify opportunities to simplify commercialization activities while improving speed and effectiveness.

Develop long-term commercialization capabilities that support future business growth.

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