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Business Development Representative (BDR)

fal

San Francisco, CA · $100k–$130k a year · Posted September 30, 2026

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More in California job market · Technology & Software · Sales jobs

Pay compared with the market

This listing pays about $115,000 a year. Across 967 open business development representative listings that state pay, the middle half runs $56,000 to $82,500 and the median is $67,000. That is 72% above the median, above the middle half of those listings.

Listed pay is what employers advertise, not what people are paid.

Business Development Representative salaries by state · Check your own pay

About the job

fal is the generative media ecosystem powering the next generation of AI products. We build the infrastructure, tools, and model access that teams need to move from idea to production, and do it at scale without compromise. For developers and enterprises, fal is the foundation that makes generative media not just possible, but practical: a unified platform where high-performance inference, orchestration, and observability come together to unlock new categories of AI-native products.

As generative media reshapes industries across a market projected to grow by hundreds of billions over the next decade, fal is becoming the ecosystem that ambitious teams build on.

What you’ll do

Drive pipeline by prospecting into key accounts via email, calls, and LinkedIn

Craft personalized outreach to high-priority leads through research-driven targeting

Communicate Fal’s value proposition and act as a brand ambassador

Collaborate with Sales and Marketing to refine messaging based on market feedback

Stay informed on AI/ML trends to engage in relevant, technical conversations

You’ll thrive in this role if you

Have 1–3 years of experience in a customer facing role, especially in fast-moving tech environments such as AI and SaaS

Track history or being able to engage with technical stakeholders

Excellent communication and interpersonal skills, you are always “on”

Know how to move fast and iterate

Familiarity with the latest CRM systems and sales engagement tools

Bonus: you’re familiar with AI, dev tools, or creative communities and love staying at the edge of what's possible

The ideal candidate is results-driven, curious about the evolving AI landscape, and thrives in a fast-paced startup. You’re confident initiating outreach, navigating nuanced product discussions, and showing prospects how generative AI can impact their business.

Compensation

$100,000 - $130,000 OTE (80/20)+ equity + comprehensive benefits package

What we offer at fal

Interesting and challenging work

Employee-friendly equity terms (early exercise, extended exercise)

A lot of learning and growth opportunities

We offer visa sponsorship and will help you relocate to San Francisco

Health, dental, and vision insurance (US)

Regular team events and offsites

U.S. EQUAL EMPLOYMENT OPPORTUNITY INFORMATION:

fal provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other classification protected by applicable law.