Strategy and Engagement Specialist (GS-13)

Summary

As a Strategy and Engagement Specialist, you will ensure internal awareness of portfolio strategies, priorities, changes and promote cross-functional collaboration across the organization. Location of position: Kansas City, MO; Fort Worth, TX; Lakewood, CO; Tacoma, WA; Atlanta, GA; New York, NY; Boston, MA; San Francisco, CA; and Philadelphia, PA We are currently filling one vacancy, but additional vacancies may be filled as needed.

Duties

Serves as a strategic marketing liaison and expert consultant to senior SED management on a wide range of matters that directly shape and influence ASD strategic outreach and engagement objectives, processes, events, analysis and other activities which rely upon accurate and available enterprise intelligence. Identifies, defines, analyzes, and interprets sales and demand trends and develops appropriate marketing strategies to both build on positive trends and reverse negative trends. Develops communication plans and messages using a wide range of traditional and social media tactics and activities to achieve communication goals. Collects data from multiple sources and conducts analytical studies designed to enhance current marketing practices and to formulate new marketing strategies. Prepares technical reports or dashboards containing clearly defined findings and makes recommendations for improving the marketing of ASD. Gathers, analyzes, extrapolates and synthesizes robust enterprise intelligence to recommend processes, plans, presentations, or other data needed for leadership or critical stakeholders.

Qualifications

To evaluate your qualifications, your resume must clearly demonstrate how you meet the specialized experience described below. Your resume must not exceed two pages. To ensure your qualifications can be fully evaluated, we recommend including the following information: Name, address, telephone number, email address; Job Title (if Federal Service, provide series and grade; if not in GS plan, provide GS equivalent grade); Relevant work experience—should include employer name, job title, start and end dates (month/year), the number of hours worked per week and descriptions that explain how you meet the required qualifications in the job announcement. Education, certifications or licensures—If the job announcement requires any education, certifications or licensures, make sure to include the required information and any required documents like transcripts. Your resume should contain enough information to make a valid determination that you fully meet experience requirements for each grade level you are applying to. If you do not provide enough information for us to determine your qualifications, you may be rated ineligible. If you have volunteered your service through a National Service program (e.g., Peace Corps, Americorps), we encourage you to apply and include this experience on your resume. The GS-13 salary range starts at $108,173 per year. To qualify, you must have at least one year of specialized experience equivalent to the GS-12 level or higher in the Federal service. Specialized experience is defined as: Analyzing sales, demand, customer, and stakeholder data to identify trends and recommend marketing strategies and process improvements; Developing communication plans, outreach materials, presentations, reports, and digital content aligned with agency branding and approval requirements; and Coordinating stakeholder engagement activities, customer experience improvements, and outreach events across internal teams and external partners.

Requirements

If selected, you must meet the following conditions: Current or Former Political Appointees: The Office of Personnel Management (OPM) must authorize employment offers made to current or former political appointees. If you are currently, or have been within the last 5 years, a political Schedule A, Schedule C or Non­Career SES employee in the Executive Branch, you must disclose this information to the HR Office. Failure to disclose this information could result in disciplinary action including removal from Federal Service. Serve a one year probationary period, if required. Undergo and pass a background investigation (Tier 2 investigation level).

Key requirements

US Citizenship or National (Residents of American Samoa and Swains Island) Meet all eligibility criteria within 30 days of the closing date Meet time-in-grade within 30 days of the closing date, if applicable Register with the Selective Service if you are a male born after 12/31/1959

How you will be evaluated

A panel of Subject Matter Experts (SMEs) will review the application of qualified candidates and assign a score for each of the five required Knowledge, Skills, and Abilities (KSAs) based on the experience documented in the resume and narrative responses. Ability to formulate, develop and write strategic business-to-business style outreach materials and information to further ASD's strategic and enterprise outreach goals. Skill and Ability to develop metrics and establish benchmarks for advanced business development and projects. Knowledge of a wide range of multimedia tools and platforms such as intranet sites, blogs, podcasts, YouTube, Twitter, LinkedIn, GovDelivery, Salesforce, podcasts, and videocasts to capture, evaluate and convey program information. Knowledge of the principles, methods, and tools for the coordinated marketing of a program to include providing oversight of multiple projects, integrating schedules and deliverables. Knowledge of analytical methods used in government and business to determine business requirements, assess business development opportunities, and define current and future business environments. Demonstration of these KSAs must be supported by your application. Applicants should also make note of each KSA, as you will be asked to address them later in the application process. Consideration will be given to performance appraisals and incentive awards in merit promotion selection decisions in accordance with 5 CFR 335.103(b)(3). You should list any relevant performance appraisals and incentive awards in your resume so that information will be taken into consideration during the selection process. If selected, you may be required to provide supporting documentation. If you are eligible under the Interagency Career Transition Assistance Plan (ICTAP) or GSA's Career Transition Assistance Plan (CTAP), your resume must clearly demonstrate experience in at least 3 of the 5 required Knowledge, Skills, and Abilities (KSAs) to receive priority consideration. You may preview questions for this vacancy.

How to apply

Submit a complete online application including any required documents prior to 11:59 pm Eastern Time on the closing date of the announcement. You can modify or complete your application any time before the deadline. Simply return to USAJOBS, select the vacancy, and update your application. For more detailed instructions on how to apply, click here: Apply for a GSA Job. If you are having issues applying to this announcement, you should switch to a different browser, network or device. Note: Your firewall may block your transfer from USAJOBS to your GSA application. To begin, click the Apply Online button on the vacancy announcement. Sign in or register on USAJobs and select a resume and documents to include in your application. Resumes exceeding two pages will not be accepted by USAJOBS and will prevent your application from moving forward in the hiring process. Please see Required Documents for additional details. Once you have clicked Apply for this position now, you will be taken to the GSA site to complete the application process. Click the Apply To This Vacancy and complete all steps in the application process until the Confirmation indicates your application is complete. If you click Return to USAJobs or get timed out prior to receiving confirmation, your application will not be submitted and cannot be considered for this job. Note: Review the REQUIRED DOCUMENTS section of this announcement to determine which apply to you and must be submitted online. You may choose one or more of the following options to submit your document(s): Upload (from your computer) or USAJOBS (click the "USAJOBS" link to complete the transfer process). Need Assistance? Questions or issues completing an application and/or submitting documentation - contact fedhirehelp@applygovernment.com or 1-866-656-6831 Monday-Friday 7AM - 7PM EST, except for Federal holidays Specific questions on the position - contact the HR representative (Monday-Friday during normal business hours) listed on the announcement, prior to the application deadline You must receive HR approval before deviating from these instructions. Be sure to APPLY EARLY as most assessments must be completed fully and submitted before the announcement closing.

Other information

Candidates will not be hired based on their race, sex, color, religion, or national origin. Applicants are encouraged to make their resume searchable in their USAJOBS.gov profile. This will allow Federal hiring specialists and hiring managers across agencies to find their resume as part of agency recruitment campaigns or staffing searches. If you apply to this position and are selected, we will not ask about your criminal history before you receive a conditional job offer. If you believe you were asked about your criminal history improperly, contact the agency or visit GSA's webpage. Relocation-related expenses are not approved and will be your responsibility. Additional vacancies may be filled through this announcement in this or other GSA organizations within the same commuting area as needed; through other means; or not at all.