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Hotel General Manager – Full-Service $120K +

Gecko Hospitality

Listing collected from Gecko Hospitality's career site. NextChapter is independent of Gecko Hospitality.

Bellingham, WA · Posted November 1, 2026

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About the job

Hotel General Manager – Bellingham, WA

Full-Service Hotel – Bellingham, WA

Salary Range: $110,000–$120,000 per year

Position Type: Full-Time

A full-service hotel in Bellingham, Washington, is seeking an experienced Hotel General Manager. This Bellingham hotel general manager role is accountable for guest satisfaction, associate engagement, brand standards, and profitable hotel operations in the Bellingham and Whatcom County market.

The hotel strives to be a property where every guest wants to stay, every associate wants to work, and every investor wants to own. Associates are supported in achieving clearly defined objectives, and the hotel takes a proactive position on community wellbeing in Bellingham. The culture values teamwork, a strong work ethic, service to others, and personal balance.

Position requires previous full-service hotel experience.

Summary

The General Manager directs and coordinates hotel activities in Bellingham, WA, to obtain optimum efficiency, economy of operations, and maximum profit. The Bellingham hotel general manager plays a pivotal role in guest satisfaction by maintaining high service standards, addressing guest and associate concerns promptly, and improving the guest experience. The role oversees all departments so they operate in harmony and productively.

Duties and Responsibilities

Prepares and presents the annual budget for the upcoming year

Leads creation of the annual marketing plan to maximize market share and rate in Bellingham and the surrounding Whatcom County market

Accountable for house profit, budgeted RevPAR, and occupancy index

Manages to or exceeding brand standards

Ensures the safety of all persons on property and works to limit liability for hotel activities

Knowledgeable of local, Washington State, and federal laws, including innkeeper law, employment law, and OSHA regulations

Plans, develops, and implements organizational policies and goals

Coordinates department activities to ensure operational efficiency

Directs promotion of hotel services to develop new markets, increase share, and strengthen competitive position in the Bellingham hotel market

Analyzes department budget requests, identifies reductions, and allocates the operating budget

Reviews activity, operating, and sales reports and determines required changes in programs or operations

Directs preparation of directives to the Regional Director of Operations outlining policies, programs, or operational changes

Promotes the hotel within local Bellingham and Whatcom County associations

Performs other related duties as assigned

Supervisory Responsibilities

Directly and indirectly supervises employees within assigned departments

Carries out supervisory responsibilities in accordance with organizational policies and applicable laws

Interviews, hires, and trains employees; plans, assigns, and directs work; appraises performance; rewards and disciplines employees; addresses complaints and resolves problems

Qualifications

Willingness and desire to create a team learning environment and a positive, fulfilling workplace

Demonstrated ability to balance department efficiency and service excellence

Willingness to assist employees in achieving departmental goals

Demonstrated strengths in teambuilding and leadership

Supervisory experience, or demonstrated willingness, desire, and ability to supervise, with aptitude for coaching, mentoring, training, and developing performance

Demonstrated ability to lead and motivate employees with confidence in work processes and goals

Strong written, verbal, and interpersonal communication skills, including attentive listening and clear communication

Demonstrated interpersonal, collaborative, and relationship-building skills; ability to interact positively with associates at all levels and with guests

Demonstrated ability to work well with cross-functional groups

Ability to work independently, prioritize workload, and deliver quality results on time across multiple projects

Education and Experience

Bachelor’s degree required

One to two years of previous General Manager experience at a full-service hotel

Previous full-service hotel experience required

Competencies

Technical Skills: Assesses own strengths and weaknesses; pursues training and development; continually builds knowledge and skills; shares expertise with others

Change Management: Develops workable implementation plans; communicates change effectively; builds commitment and overcomes resistance; prepares and supports those affected; monitors transition and evaluates results

Delegation: Delegates work assignments; matches responsibility to the person; gives authority to work independently; sets expectations and monitors delegated activities; recognizes results

Leadership: Exhibits confidence in self and others; inspires and motivates performance; influences actions and opinions; accepts feedback; gives appropriate recognition

Managing People: Includes staff in planning, decision-making, and process improvement; takes responsibility for subordinates’ activities; is available to staff; provides regular performance feedback; develops skills and encourages growth; solicits and applies internal and external customer feedback; fosters a quality focus; improves processes, products, and services; continually improves supervisory skills

Business Acumen: Understands business implications of decisions; displays orientation to profitability; demonstrates knowledge of the Bellingham market and competition; aligns work with strategic goals

Diversity: Demonstrates knowledge of EEO policy; shows respect and sensitivity for cultural differences; educates others on the value of diversity; promotes a harassment-free environment; builds a diverse workforce

Ethics: Treats people with respect; keeps commitments; inspires trust; works with integrity; upholds organizational values

Strategic Thinking: Develops strategies to achieve organizational goals; understands strengths and weaknesses; analyzes market and competition; identifies external threats and opportunities; adapts strategy to changing conditions

Physical Demands and Work Environment

Occasionally required to stand and walk

Frequently required to sit

Continually required to use hand and finger dexterity and visual acuity to operate computer equipment and a keyboard

Occasionally required to lift, push, or carry items less than 25 pounds

Benefits

Medical, dental, and vision insurance

Short-term and long-term disability

Company-paid basic life and AD&D insurance

401(k) with company match

Paid time off and Washington State required sick pay

8 paid holidays

Hotel discounts

Location: Bellingham, WA. This is a full-time Hotel General Manager opportunity at a full-service hotel in Bellingham, Washington.