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Sales Automation Director

PowerSchool

Folsom, CA · Posted November 3, 2026

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How AI is used in this kind of work

AI use among sales managers is little observed so far. Measured exposure for sales managers: 4% (little observed).

Share of this job’s tasks that AI is already used for at work, from real usage. It is not a forecast of job loss, and a low number means no use seen yet. Source: Anthropic Economic Index.

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About the job

Overview

About PowerSchoolAt PowerSchool, we power education for students around the world. As the global leader in cloud-based K-12 software, we support the full education ecosystem—from the central office to the classroom to the home. Joining PowerSchool means being part of a mission-driven team that is transforming K-12 education by helping schools operate more effectively and deliver better outcomes for educators, students, and families.

Team Overview

Our Sales team serves the critical role of getting our products into the hands of our customers. This talented team works hard to build and maintain relationships with our clients, as well as looks for new business opportunities to expand our reach.

Responsibilities

Description

The Sales Automation Director will be a dynamic leader, responsible for leading the sales automation and AI efforts in the Sales organization. This role will be responsible for leveraging SFDC to enhance our sales processes, increase effectiveness and support our Sales teams’ productivity, working in close partnership with the Enterprise Applications team. This role demands a blend of technical expertise, the ability to transform business needs into technical requirements, and an understanding of GTM capabilities across all vendors. Successful candidates will have a strong background leveraging Salesforce and other sales technologies to improve sales processes, translate business needs into system requirements, and drive adoption. This individual will be proactive, curious and innovative, and excited about driving productivity and effectiveness through sales technology.

Essential duties and responsibilities include the following. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Develop and implement a long-term strategy for sales automation to enhance sales productivity from lead generation to closing, aligning to business targets.

Identify automation opportunities and integrate them into the sales process to reduce manual and or many-click tasks.

Analyze sales processes for inefficiencies and design solutions using Salesforce, automation, AI and other sales technologies, partnering with technical teams through implementation.

Understand the needs and challenges of the sales teams, the mechanisms by which the cross-functional departments interact with sales automation and information, and tailor solutions that verifiably improve workflow and outcomes.

Practice innovation daily and look for new ways to use Salesforce to gain a competitive advantage, whether through automation, AI or other emerging technologies.

Make decisions based on analytics, metrics and leadership guidance to ensure automation efforts and AI are genuinely increasing outcomes and results.

Manage projects, tasks, timelines, implementation of innovations, as well as team resources smoothly from start to finish.

Demonstrate patience, perseverance and grit in a complex and everchanging environment.

In collaboration with cross-functional partners, manage all product backlog related to Sales, including roadmap development and operating as product owner (i.e. development and priority of user stories, testing)

Responsible for ensuring communications and change management related to releases, demonstrations, and working with the Sales Enablement team for relevant enablement on enhancements.

Evaluate sales technology and automation solutions based on business value, user experience, integration requirements and ability to improve seller productivity.

Other duties as assigned

Qualifications

Minimum Qualifications

Typically 12-25 years of related experience with a Bachelor's degree, 8-10+ years of related experience with a Master's degree, or equivalent experience.

5-10 years of CRM product management experience, including at least 3 years of hands-on Salesforce.com experience, with demonstrated expertise in the Lightning Experience.

Strong knowledge of Slackbot and Slackbot Skills.

Experience with other Sales Automation and tools preferred, such as outreach/prospecting, sales enablement, revenue intelligence, conversational intelligence.

Strong working knowledge of Salesforce Sales Cloud and experience partnering on CRM configuration, integrations, data management and sales technology implementations. Experience with CPQ is a plus.

Ability to evaluate and prioritize solutions based on business needs and technical feasibility.

Excellent at explaining complex systems in simple terms to stakeholders at all levels, including conveying the value of automation to non-technical team members.

Strong problem-solving skills to address and resolve issues.

A reasonable estimate of the base compensation range for this position is $128,900 - $161,100 USD. This compensation range is specific to the United States and it incorporates many factors including but not limited to an applicant's skills and prior relevant experience and training; licensures, degrees, and certifications; internal equity; internal pay ranges; and market data/range parameters.

Compensation & Benefits

Benefits

Along with our highly market competitive base compensation, PowerSchool offers the following benefits:

Comprehensive Insurance Coverage (including Medical, Dental, Vision, Pharmacy benefits, Life Insurance and AD&D)

Flexible Spending Accounts and Health Savings Accounts

Short-Term Disability and Long-Term Disability

Comprehensive 401(k) plan

Generous Parental Leave

Unrestricted paid time off (known as Discretionary Time Off - DTO)

Wellness Program, including ClassPass & Employee Assistance Program

Tuition Reimbursement

Optional Benefits: Pet Insurance, Identity Theft Protection, Student Debt Repayment Program and Prepaid Legal coverage

EEO Commitment

EEO Commitment

PowerSchool is committed to a diverse and inclusive workplace. PowerSchool is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Our inclusive culture empowers PowerSchoolers to deliver the best results for our customers. We not only celebrate the diversity of our workforce, we celebrate the diverse ways we work. If you have a disability and need an accommodation regarding our recruiting process, please let us know by emailing accommodations@powerschool.com.