Digital Strategy Product Manager
Hancock Whitney
New Orleans, LA · Posted October 5, 2026
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Where New Orleans, LA ranks
Where New Orleans, LA placed in our monthly rankings, month by month. Each month stays online at its own address.
November 2026
- #2Cities hosting the most healthcare & hospital systems conferences11 conferences · of 33
- #2Cities hosting the most government & public sector conferences8 conferences · of 29
- #3Cities hosting the most operations conferences10 conferences · of 31
- #4Cities hosting the most education & edtech conferences10 conferences · of 39
- #4Cities hosting the most construction & real estate conferences6 conferences · of 16
- #7Cities hosting the most manufacturing & industrial conferences4 conferences · of 17
Rankings about product jobs
- Best cities for product jobs #1 New York (738 openings)
- Best cities for product pay after cost of living #1 Santa Clara ($224k)
- Most requested AI skills in product jobs #1 AI product management (17.9%)
- AI tools named most often in product jobs #1 Claude (3.2%)
- Employers with the most product jobs #1 Amazon (356 roles)
How AI is used in this kind of work
Among marketing managers, AI is already used for a large share of the tasks. Measured exposure for marketing managers: 32% (high).
Share of this job’s tasks that AI is already used for at work, from real usage. It is not a forecast of job loss, and a low number means no use seen yet. Source: Anthropic Economic Index.
Hancock Whitney has filed one layoff notice in the last twelve months, covering 52 workers, most recently September 2026. These are public filings with state labor departments, and an open role can sit alongside them. See the filings
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About the job
Thank you for your interest in our company! To apply, click on the button above. You will be required to create an account (or sign in with an existing account). Your account will provide you access to your application information. The email address used in establishing your account will be used to correspond with you throughout the application process. Please be sure and check the spam folder. You may review, modify, or update your information by visiting and logging into your account. JOB FUNCTION / SUMMARY: The Digital Strategy Product Manager is responsible for the end-to-end management of assigned digital value streams, client journeys or platforms, overseeing strategy and roadmap development through implementation, launch, and continuous optimization. Serving as the voice of the customer, this role translates user needs, market insights, and business goals into product requirements, user stories, and prioritized backlogs, while collaborating across cross-functional teams to support enterprise digital transformation objectives. ESSENTIAL DUTIES & RESPONSIBILITIES: Own and execute the product roadmap for an assigned digital value stream, ensuring alignment with enterprise strategy, client needs, and business objectives. Identify and deliver opportunities that drive digital growth, client acquisition, adoption, retention, revenue generation, and operational efficiency. Translate product strategy into prioritized initiatives, business requirements, and user stories while managing the product backlog to maximize value delivery. Partner with Technology and cross-functional teams throughout the product lifecycle, from concept and design through implementation, launch, and ongoing optimization. Define, monitor, and communicate key performance indicators and business outcomes, using data and analytics to inform decisions and measure success. Leverage customer insights, market research, competitive benchmarking, and industry trends to identify product enhancements and emerging opportunities. Evaluate digital experiences, processes, and technology capabilities to identify and remove barriers, inefficiencies, and gaps that impact client experience or business performance. Lead and influence cross-functional stakeholders, including Marketing, Retail Banking, Technology, Compliance, Legal, Risk, and vendors, to ensure successful product delivery and regulatory compliance. Provide product expertise and strategic guidance during planning, design, solutioning, and prioritization activities to support enterprise digital objectives. Support a culture of continuous improvement by mentoring less experienced associates (junior product managers) and promoting best practices in product management, analytics, and digital strategy. SUPERVISORY RESPONSIBILITIES: None MINIMUM REQUIRED EDUCATION, EXPERIENCE & KNOWLEDGE: Bachelor's degree required. 4 years of experience in digital product management, digital strategy, or related technology roles. 1 year of financial services or other highly regulated industry experience required. Experience managing products through the software development lifecycle. Experience writing business requirements and/or user stories. ESSENTIAL MENTAL & PHYSICAL REQUIREMENTS: Ability to travel if required to perform the essential job functions. Ability to work under stress and meet deadlines. Ability to operate related equipment to perform the essential job functions. Ability to read and interpret a document if required to perform the essential job functions. Ability to lift/move/carry approximately 10 pounds if required to perform the essential job functions. If the employee is unable to lift/move/carry this weight and can be accommodated without causing the department/division an “undue hardship” then the employee must be accommodated; hence omitting lifting/moving/carrying as a physical requirement. Equal Opportunity/Affirmative Action Employers. All qualified applicants will receive consideration for employment without regard to race, color, religious beliefs, national origin, ancestry, citizenship, sex, gender, sexual orientation, gender identity, marital status, age, physical or mental disability or history of disability, genetic information, status as a protected veteran, disabled veteran, or other protected characteristics as required by federal, state and local laws.