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Sr Director Sales Operations

Coca-Cola North America bottlers (CONA)

LaVergne, TN · Posted October 16, 2026

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Among general and operations managers, AI is already used for some of the tasks. Measured exposure for general and operations managers: 14% (some).

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Coca-Cola North America bottlers (CONA) has filed 2 layoff notices in the last twelve months, covering 116 workers, most recently March 2026. These are public filings with state labor departments, and an open role can sit alongside them. See the filings

About the job

Requisition ID: 269930

Locations: LaVergne

Pay Range: $145,000 - 160,000 Salaried, depending on experience

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Uncap Your Potential at America's Largest Coca-Cola Bottler — Pour Your Passion into Purpose!

We're more than beverages—we're building meaningful careers and vibrant communities. Join our team where your talent meets purpose, and every teammate directly shapes our success.

Career Growth: Clear pathways to advance and develop your career

Competitive Benefits: 401(k) match + health coverage + employee stock purchase plan

Purpose-Driven: Create meaningful impact in the communities you serve

Professional Development: Dedicated training + personalized mentorship

Join us - your refreshing new chapter starts here!

Job Overview

The General Manager Sales Operations will lead a multifunctional team to successfully deliver financial targets through achieving our topline revenue and Gross Profit objectives, combined with the efficient oversight, planning, and managing of our labor and expenses. This role must achieve these targets while at the same time building a strong organization to provide bench strength across the sales and distribution organization. Succession planning is going to be critical to building a culture that is rooted in our Purpose Statement, Our Destination Statement, And Diversity Objectives that will enable us to continue to deliver strong results. The Sr. Director of Retail Sales works directly with the MUGM/VP to deliver business results, key customers to enhance selling and execution, cross-functional partners to drive efficiency and solve problems and with our people to inspire and motivate.

Duties & Responsibilities

Interprets business data and results, develops execution strategy and provides direction to the Sales Operations Organization to achieve business plan targets and metrics

Oversees the achievement of executional and operational targets and metrics by leading consistent and effective management routines

Collaborates cross-functionally with other departments to achieve the company’s business objectives and targets

Drives efficiencies and excellence throughout the operations that maximize safety and positively impact operating expense, optimize our operations, and service our customers

Directs, leads, and motivates a team to deliver results by communicating company goals and deadlines; engaging and developing teammates through effective performance management, coaching and training; implementing continuous improvement methods and embodying company purpose and values to inspire servant leadership opportunities

Inspects execution and results in the marketplace and effectively coaches and teaches our teams to develop and improve

Communicates and drives adherence against policy and procedure related to people and Purpose

Knowledge, Skills, & Abilities

Industry experience is preferred, commensurate accountability and duties in other industries (likely to be CPG or Retail)

A college degree (associate's or bachelors) is preferred though not mandatory

5-7 Years of working in and leading a sales organization and/or a DSD delivery organization

Outstanding business acumen which includes PL management, Revenue, and Gross Profit management

Versed in complex commercial selling strategies

Excellent communication and organization skills

Strong leadership presence in front of large groups of people

Build strong followership to achieve common objectives

Experience working closely with large customers to achieve results is preferred (customer management)

Must have strong collaborative skills and be able to work well cross-functionally

Strong intrapersonal and interpersonal problem-solving skills

Ability to solve complex problems with decisiveness

High sense of accountability and ownership

Must have a high sense of initiative and a “can-do” attitude

Minimum Qualifications

High school diploma or GED

5-7 years relevant experience

Valid Driver’s License

Preferred Qualifications

A college education is preferred for this role, though not required

A degree preference is not specific as it is the body of learning and related discipline that is preferred to make a better GM

Work Environment

Office environment

Equal Opportunity Employer - All qualified applicants will be considered for employment without regard to disability, protected veteran status, or any other characteristic protected by applicable law.