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District Sales Manager

Coca-Cola North America bottlers (CONA)

Greenfield, MA · Posted October 27, 2026

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How AI is used in this kind of work

AI use among sales managers is little observed so far. Measured exposure for sales managers: 4% (little observed).

Share of this job’s tasks that AI is already used for at work, from real usage. It is not a forecast of job loss, and a low number means no use seen yet. Source: Anthropic Economic Index.

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Coca-Cola North America bottlers (CONA) has filed 2 layoff notices in the last twelve months, covering 116 workers, most recently March 2026. These are public filings with state labor departments, and an open role can sit alongside them. See the filings

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About the job

Compensation: TBD Schedule: Monday - Friday, 7AM - 5PM

Build a career where your work matters to the business, the customer, and the communities we serve.

Be part of Coca-Cola Beverages Northeast, a locally rooted, people-first organization where meaningful work, long-term growth, and community impact come together.

Why Coke Northeast?

You’ll join a company that serves local communities across the Northeast and invests in the people behind the work.

You’ll be part of a culture that values development, collaboration, and fresh perspectives at every level.

You’ll build a career with the scale, stability, and opportunity of a trusted, iconic brand.

Job Description

The District Sales Manager will be responsible for leading teams of Account Managers and Merchandisers, developing sales strategies, and executing plans to achieve sales targets and objectives. This role will foster a culture of accountability, teamwork, and continuous improvement within the team. The District Sales Manager will develop and implement strategic sales plans for the territory to achieve revenue growth and market share objectives.

Essential Duties & Responsibilities

Responsible for sales execution in local, regional, and national accounts within assigned segment and territory

Lead sales organization to identify opportunities, establish goals and objectives and deliver on plan

Track and report progress to ensure programs are being executed and goals are achieved

Provide coaching, training, and performance feedback to team members to enhance their sales skills and capabilities

Analyze sales data and trends to identify areas for improvement and develop action plans to address gaps

Meet with and deliver sales presentations to key customers, assisting Account Managers with maintaining relationships, negotiating, and closing deals

Build long-term, profitable relationships with key customers, communicating with them about company policies, industry insights, new product launches and promotions

Coordinate new product launches, promotions, and merchandising initiatives to drive brand visibility and sales growth in the market

Communicate expectations while creating an environment of accountability and continuous improvement of daily execution

Job Requirements

High school diploma, GED or equivalent required

Bachelor's degree in Business Administration, Marketing, or related field preferred

3+ years of relevant sales experience required

Strong sales acumen with a proven track record of driving revenue growth and achieving sales targets

Strong communication, negotiation, and interpersonal skills

Excellent planning and organization skills

Proficiency in Microsoft Office applications including Outlook, Excel, Word and PowerPoint

Valid driver’s license, driving record within policy guidelines, and insurance that meets or exceeds company requirements

Valid driver’s license, driving record within policy guidelines, and insurance that meets company requirements.

Ability to occasionally travel, as business needs require.

Benefits & Perks Eligible employees may have access to a comprehensive benefits package, which may include medical, dental, and vision insurance, a 401(k) with company match, life insurance, paid time off, fitness reimbursements, tuition reimbursement, employee discounts, scholarship opportunities, and more.

*Benefits eligibility and offerings may vary based on position, location, employment type, and union governance.

Background Verification Employment with Coke Northeast is contingent upon the satisfactory completion of a pre-employment background verification. Depending on the role, this process may include a criminal background check, drug screening, and/or review of driving records in accordance with company guidelines and applicable laws.

Equal Opportunity Employer Coke Northeast is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and employees and do not discriminate on the basis of race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, veteran status, disability, or any other legally protected status under federal, state, or local law.

Massachusetts Notice Under Massachusetts law, it is unlawful for an employer to require or administer a lie detector test as a condition of employment or continued employment. Violations of this law may result in criminal penalties and civil liability.