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Principal Product Manager - Marketing

McKinsey & Company

Dallas, TX · $214k–$218k a year · Posted October 30, 2026

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Where Dallas, TX ranks

Where Dallas, TX placed in our monthly rankings, month by month. Each month stays online at its own address.

Pay compared with the market

This listing pays about $215,850 a year. Across 101 open principal product manager listings that state pay, the middle half runs $199,000 to $237,500 and the median is $222,500. That is inside the middle half of those listings, 3% below the median.

Listed pay is what employers advertise, not what people are paid.

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How AI is used in this kind of work

Among marketing managers, AI is already used for a large share of the tasks. Measured exposure for marketing managers: 32% (high).

Share of this job’s tasks that AI is already used for at work, from real usage. It is not a forecast of job loss, and a low number means no use seen yet. Source: Anthropic Economic Index.

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About the job

...family.What you'll doYou will help define how MarketingOS goes to market and how the product evolves based on client needs. You will be... ..., or equivalent experience8+ years of experience in product management, digital product development, marketing technology, AI products...