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About the job

Summary

Drive strategic marketing planning and execution for assigned product lines, using market research, competitive insights, and customer needs to shape positioning, campaigns, and messaging. Partner cross-functionally, coach peers, manage budgets, and keep initiatives on track through risk-based recommendations.

Job Details

Employment type: Contract

Pay Information: $75–$85.00/hr

Location: Plano, TX (Onsite)

Role Overview

As a Product Manager, you will develop and lead marketing strategies and plans for assigned products and initiatives to strengthen market position and drive profitability. You will translate research, competitive activity, and customer insights into clear messaging, tactics, and go-to-market execution.

You will collaborate with cross-functional partners to manage priorities across the product lifecycle, ensure alignment to strategic direction, and support effective resource allocation. You will also monitor progress against timelines, assess risks, and provide recommendations when work is off course.

Day in the Life

Build strategic marketing plans and integrated campaign execution for assigned products

Conduct market research and monitor competitive trends and positioning shifts

Align messaging and tactics with product strategy across cross-functional partners

Coach team members on marketing programs, tools, and project development

Assess risks, manage timelines, and recommend corrective actions when needed

Your Qualifications

Bachelor’s degree

5–8 years of related marketing experience

Healthcare marketing experience in pharmaceutical and/or medical device organizations

Strong market research, insights synthesis, and competitive analysis capabilities

Experience developing product positioning, messaging, and go-to-market strategies

Proven ability to manage product lifecycle initiatives from concept through retirement

Budget forecasting experience and comfort supporting annual planning cycles

Ability to perform financial analysis to guide marketing and portfolio decisions

Strong stakeholder management across cross-functional teams

Experience coaching or mentoring colleagues on programs and project work

Ability to identify risks and present clear recommendations to keep work on track

Understanding of diabetes market space, products, and customer needs

Strong written and verbal communication skills for executive-ready messaging

What We Believe In

Celarity believes a key part of creating happy careers is first creating inclusive connections for ALL talent through exposure and access. Celarity knows the importance of providing exposure, access, and equitable opportunities and is on a mission to connect open, qualified, and available candidates to careers in the Marketing, Creative, Digital, Operations, Human Resources, and Financial industries. Celarity is an Equal Opportunity Employer. For Celarity, it’s about the quality of relationships through ethical business practices. We have a responsibility to employees, clients, and the community. Hiring decisions are made without regard to: Race • color • creed • religion • national origin • gender • age • marital status • disability • public assistance status • veteran status • sexual orientation or any other characteristic protected by federal, state, or local laws.