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Copywriter

Eliassen Group

Richmond, VA · Posted October 21, 2026

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About the job

Description:

Hybrid 3 days onsite in Richmond, VA

Our client seeks a copywriter to support an enterprise brand design systems team. The role will research and refine standards, craft user-centered guidance, and partner with design and UX to improve clarity, consistency, and adoption across digital experiences. The writer will help concept, wireframe, and produce standards content and internal communications, while aligning to brand voice and collaborating with stakeholders.

Due to client requirements, applicants must be willing and able to work on a w2 basis. For our w2 consultants, we offer a great benefits package that includes Medical, Dental, and Vision benefits, 401k with company matching, and life insurance.

Rate: $30.00 to $39.00/hr. w2

Responsibilities:

Research and audit existing brand design systems and interview user groups.

Outline and wireframe new standards content and experiences.

Write and edit standards guidance that is concise, clear, and user-focused.

Collaborate with designers and art directors to concept, wireframe, and write brand design systems content.

Develop internal marketing campaign tactics and materials, including concepts, content creation, and deployment.

Work in design programs and build or edit web pages alongside designers.

Create and execute communication and marketing plans for standards adoption.

Identify opportunities to improve existing systems and innovate new delivery methods.

Present ideas and work to immediate team, partner teams, and leadership.

Experience Requirements:

Ability to communicate concisely while thinking strategically.

Experience building brand standards and design systems and writing for them.

Strength in writing directional guidance and campaign-level marketing copy.

User-first mindset with skill in simplifying complex information, especially for digital experiences.

Visual thinking and close partnership with designers, creative directors, and UX professionals.

Proven ability to craft original, brand-elevating copy and execute creative strategies.

Effective collaboration, feedback management, and stakeholder alignment.

Understanding of design principles and fluency in writing about them.

Hands-on experience building and editing within a CMS.