GTM Lead
Reflex
San Francisco, CA · $150k–$200k a year · Posted October 30, 2026
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About the job
Reflex
Build the software you wish existed.
GTM Lead $150K - $200K • 0.10% - 0.30% • San Francisco, CA, US Job type Full-time Role Sales Experience 3+ years Visa US citizen/visa only Skills Python, SQL, LLMs
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Alek Petuskey Founder
Alek Petuskey Founder
About the role
About Reflex
Reflex helps businesses build software around the way they work. We combine an AI application platform with forward-deployed engineers who work alongside customers to understand their operations, connect existing systems, and deliver tailored solutions.
Our platform brings together AI-assisted development, reusable integrations, security controls, testing, and deployment capabilities. It gives our team a shared foundation to build and improve applications faster and with consistent quality. Customers get software shaped around their business, with the flexibility to adapt it as their needs change.
About the role
As GTM Lead, you will build the go-to-market motion for Reflex's platform and solutions business. You will work directly with the founders, sales, and deployment teams to reach customers within our established ICP, communicate the business value of our solutions, and turn demand into a repeatable pipeline.
This is a hands-on role spanning positioning, campaigns, partnerships, and market expansion. You will turn customer insights into clear offers, launch campaigns with sales, and build partner relationships that bring Reflex into new accounts.
What you will do
Execute against our established ICP, turning priority use cases into targeted campaigns, clear messaging, and effective channels.
Test promising adjacent verticals where our existing solutions could solve similar problems. Use customer interviews and small, targeted campaigns to validate demand, and recommend expansion based on qualified opportunities and delivery fit.
Build qualified pipeline through outbound campaigns, customer stories, content, events, referrals, and targeted inbound programs.
Build and manage partnerships with technology providers, consultancies, systems integrators, and referral or channel partners. Identify where we can deliver together, develop joint offerings and campaigns, and turn relationships into opportunities.
Work with sales and forward-deployed engineers to translate customer needs and delivered solutions into compelling demos, case studies, and repeatable offerings.
Help shape the commercial motion from discovery to a scoped initial project, then expansion into additional applications and workflows.
Turn successful customer projects into repeatable go-to-market plays: define the buyer, business problem, offer, and campaign that can win similar accounts.
Track qualified pipeline, conversion, sales cycle, partner-sourced opportunities, and revenue. Use the results to decide where to invest.
Work directly with the founders and help build the GTM team as the motion matures.
What we are looking for
You have built a GTM motion at a startup from seed or early Series A through at least Series C. You can explain what you built, what worked, and what you would do differently.
You have personally owned pipeline creation and channel execution, with clear examples of business results.
Experience taking an enterprise software platform or a technology-enabled solutions business to market.
Experience developing partnerships that produce qualified opportunities, joint customer engagements, or revenue.
Strong positioning and communication skills: you can connect a technical product to a buyer's operational problem and business outcome.
Comfort working across strategy and execution: interviewing customers, writing messaging, launching campaigns, and developing partner opportunities.
Technical fluency and the ability to collaborate closely with engineers. You do not need to write production code.
Experience with consultative sales, systems integrators, or a platform combined with implementation services is a plus.
Why join Reflex
Shape how we bring our platform and solutions to market, working directly with the founders.
Build a GTM motion grounded in real customer problems and software our team delivers.
Own both direct channels and partnerships, with room to build the team as the business grows.
This is a full-time, in-person role in San Francisco.
About the interview
Once you've submitted your application, the team will review your submission and may reach out for an intro call.
After the intro call, there will be a take-home exercise — a realistic GTM-engineering problem covering data, automation, and a short writeup — followed by an on-site with 2–3 interviews, each around 45 minutes, covering technical depth, GTM judgment, and collaboration with founders and AEs.
Once the interviews are over, the team will meet to discuss the role and candidates, and may ask one or two follow-up questions over email or a quick call before going to an offer.
About Reflex
Reflex is the operating system for building mission-critical enterprise applications.
Today’s enterprise stack is fragmented. Shipping an app requires stitching together multiple tools and coordinating across multiple roles. Reflex replaces that complexity with a single, unified platform to build, deploy, and manage production applications end-to-end.
We empower teams to own the entire lifecycle of their apps — from idea to production — without needing specialized infrastructure, DevOps, or platform teams. We do this by providing solid, reusable abstractions at both the framework and infrastructure layers. Because we own the underlying open-source framework and the platform it runs on, we can manage the full lifecycle of the application seamlessly.
With Reflex, teams securely connect to company data, use AI to build standardized applications on top of our open-source framework, and deploy with a single click to share across their organization.
We’re replacing the fragmented enterprise stack — and the organizational bottlenecks that come with it.
Why join Reflex now?
Growth: Reflex has powered over 1 million applications, earned 28,000+ GitHub stars, and is used by 30% of Fortune 500 companies for internal tools and data-driven applications.
Team: Work with people who are genuinely passionate about improving the web. Our founding team consists of open source maintainers, top-ranked competitive pr