Among computer occupations, all other, AI is already used for a large share of the tasks. Measured exposure for computer occupations, all other: 31% (high).

Share of this job’s tasks that AI is already used for at work, from real usage. It is not a forecast of job loss, and a low number means no use seen yet. Source: Anthropic Economic Index.

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About the job

Copart, Inc. a technology leader and the premier online vehicle auction platform globally, with over 200 facilities located across the world, Copart links vehicle sellers to more than 750,000 buyers in over 190 countries. We believe in providing an unmatched experience, every day and everywhere, driven by our people, processes, and technology.

We're looking for a highly organized, creative writer to define how our brand shows up across channels, campaigns, and customer experiences. The ideal candidate brings an agency background, deep expertise in email and social marketing, experience developing brand voice standards for large organizations, and a strong understanding of how AI-powered content creation is changing modern marketing teams.

Key Responsibilities

Owns brand voice and ensures consistent, compelling writing across all marketing materials and channels

Partners with design, marketing strategists, and stakeholders to develop messaging for campaign concepts that moves beyond executional copywriting

Writes and edits copy across formats including digital, email, social, print, and web content, including leveraging AI tools for swift copy output

Establishes and maintains copy guidelines and standards for use across the Marketing team

Develops AI prompting guidance and content guardrails that enable enterprise creator teams to create effective, on-brand content using generative AI tools

Required Qualifications

Bachelor's degree in Communications, Public Relations, Journalism, Marketing, English, or a related field, or equivalent practical experience

8+ years of experience in brand copywriting, content strategy, or creative leadership

Deep experience in email marketing and social media content strategy

Experience developing and governing brand voice and tone guidelines for a large organization

Portfolio showcasing brand campaigns, storytelling, and multi-channel marketing work

Understanding of how to leverage generative AI tools for copy and content creation

Experience with Workfront or similar workflow platforms

Familiarity with Salesforce Marketing Cloud or related marketing technologies

Preferred Qualifications

Knowledge of automotive, transportation, or related industries, with an appreciation for automotive culture

Agency background

Medical/Dental/Vision

401k plus a company match

ESPP - Employee Stock Purchase Plan

EAP - Employee Assistance Program

10 Vacation days per year

7 Paid Company Holidays

Life and AD&D Insurance

At Copart, we are focused on harnessing the power of diversity, inclusion, and collaboration. By embracing diverse perspectives, we open doors to innovation and unleash the full potential of our team. We are dedicated to fostering a workplace where everyone feels appreciated, included, and inspired to grow and contribute meaningfully.

E-Verify Program Participant: Copart participates in the Department of Homeland Security U.S. Citizenship and Immigration Services' E-Verify program (For U.S. applicants and employees only). Please click below to learn more about the E-Verify program:

E-verify Participation

Right to Work