NextChapter

Entry-level digital marketing specialist jobs: what the job is, skills and open roles

A digital marketing specialist promotes a company online through search, paid ads, email and social media, and checks what works with analytics.

What a digital marketing specialist does

In the marketing family of jobs. Roles that build the audience: content, campaigns, search, social and events.

A typical day

  1. 1. Set up and monitor paid campaigns
  2. 2. Improve website content for search
  3. 3. Send email campaigns
  4. 4. Report traffic and conversions
  5. 5. Test and improve pages

Do you need experience?

Entry-level digital marketing specialist jobs exist, but none are open on the career sites we track at this moment, so we cannot say how many ask for experience. Each posting states its own requirements, so read the requirements section before you decide a job is out of reach.

Open entry-level digital marketing specialist jobs

Taken from employers’ own career sites and checked to still be open within the last week.

No entry-level digital marketing specialist jobs are open on the career sites we track right now. Save a search above and we will email you when one is posted, or search all digital marketing specialist jobs, including ones that do not say entry level.

Skills for digital marketing specialist jobs

The skills this job uses, most important first. Most can be learned or shown before the first day.

Skills to build or show

  1. 1. Google Analytics
  2. 2. Paid search and social ads
  3. 3. Email marketing tools
  4. 4. SEO basics
  5. 5. Copywriting
  6. 6. Spreadsheet skills

Close the gap for this job

Tell us what you already do and we point you to the training for the skills you are missing. Or check your résumé below first.

Find training for these skills

How would your résumé fare for digital marketing specialist?

Paste it to see which skills this job uses and which your résumé leaves out. It runs here in your browser, so nothing you paste is sent.

Paste at least a few lines to check it.

Make it yours

Tell us your state and where to reach you. Attach your résumé if you want a real read on it.

The market for digital marketing specialist work

Every figure names its source.

Open entry-level digital marketing specialist jobs
0

Source: NextChapter, checked against employer career sites, last 7 days.

See the detail →
Employment outlook, the closest government category
Projected to grow 7% from 2025 to 2035 (much faster than average).

Source: BLS Employment Projections, 2025–2035.

AI use at work, the closest government category
Among market research analysts and marketing specialists, AI is already used for a large share of the tasks.

Source: Anthropic Economic Index.

Outlook and AI-use figures are for the government category “Market research analysts and marketing specialists”, the closest match to this job.

More jobs like digital marketing specialist

Roles that use the same skills, and where this job commonly leads.

Where it can lead

Similar entry-level jobs

All entry-level marketing jobs · Digital Marketing Specialist jobs at every level

Questions about digital marketing specialist jobs

What does a digital marketing specialist do?
A digital marketing specialist promotes a company online through search, paid ads, email and social media, and checks what works with analytics. A typical day includes: set up and monitor paid campaigns; improve website content for search; send email campaigns; report traffic and conversions; test and improve pages.
Can I get an entry-level digital marketing specialist job with no experience?
Entry-level digital marketing specialist jobs exist, but none are open on the career sites we track at this moment, so we cannot say how many ask for experience. Each posting states its own requirements, so read the requirements section before you decide a job is out of reach.
What skills do you need to be a digital marketing specialist?
The skills this job uses most are google analytics, paid search and social ads, email marketing tools, SEO basics, copywriting, spreadsheet skills. Most can be learned before the first day through coursework, short courses, practice or a related job.
Where can a digital marketing specialist job lead?
People in this job commonly move to SEO specialist, marketing analyst, social media specialist, marketing specialist. The link between jobs is the shared skills; the path is not guaranteed and depends on the employer.

See where you stand in the market today

Your Market Reality Assessment: a plain-language read on your odds, jobs matched to you and a weekly plan. Free. No résumé needed.

Get my Market Reality Assessment

Hiring digital marketing specialist roles?

Leave your work email. We'll send how to reach people searching for digital marketing specialist jobs.

See employer options